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Before working with us, Visible City’s clients in real estate development and historic reuse often rely on brokers and informal methods. Our team delivers a rigorous and data-driven alternative, using a streamlined approach to reveal off-market and listed sites that powerfully match client needs. Whether exploring entire states or metro areas for expansion, or comparing portfolios of existing locations in a single market, we engage with clients to deliver location candidates that maximize their odds of success.
Our developer and public agency clients in affordable housing development will attest how fierce is the competition for low-income housing tax credits (LIHTC), based on each individual state’s qualified allocation plan (QAP). Our team conducts market-specific analysis to identify sites that maximize QAP scores and deliver our clients’ development requirements. The historic reuse market is also competitive, but for different reasons – and we have a longstanding and productive collaboration with the team at New History to support data-driven historic reuse searches nationally.
Private, public and philanthropic sector organizations have never been more focused on measuring impact of various programs, and tightening feedback loops to support ongoing improvement. Our team assists clients with fine-grained, longitudinal measurement and analysis of organizational effectiveness and program performance, in diverse areas such as affordable housing, capital improvement, child care, and property tax administration.
Our public and private sector clients pursue goals in a marketplace shaped by many external factors: Demographic, behavioral, physical, environmental. We support clients’ realization of goals by creating web-based enterprise tools that allow client teams to layer, analyze, and share information internally, with partners, and with public audiences.
With exponential growth in available data, firms have an unprecedented opportunity to leverage market research to direct investments and operations. Our team works with clients to design multi-layered analyses to reveal market insights with speed and accuracy. Because each firm’s market is a unique mix of geography, rivals, competitors and other factors, our client-centric approach generates more useful results than template alternatives.
Organizations that manage multiple locations are responding to rapid change. Our team helps state and local governments and universities to find and develop opportunities to partner with other organizations, strengthening facility utilization and programming. We also work with firms and franchises looking to economize multi-location management, in a time of changing urban patterns.
Our clients recognize the opportunity to gather, analyze and make use of dynamic data to make faster decisions, with maximum impact. In building an application, our first priority is to engage our client to explore their underlying objectives, the nature of their operations and industry, and what change will mean for their processes. With background in hand, we proceed to develop tools for analysis, visualization and mapping, often bringing enterprise data together with external sources to inform critical strategic choices.
No two locations are identical. Our team is involved daily evaluating site visibility, proximity to surrounding amenities, multimodal accessibility, zoning and regulatory elements, and demographic characteristics of parcels, districts, and larger geographies. When project needs call for it, we’re always prepared to examine pedestrian and social media activity, enterprise data, and any measures that help us guide clients to a meaningful comparison among locations.
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Get in Touch
Since inception, we’ve recognized how firms large and small, public agencies, and nonprofits can unlock opportunities by using existing internal data more intentionally, and combining it with the right external sources. To help clients realize this potential, we facilitate private workshops to take stock of the data already available to your organization internally, and brainstorm how analysis and visualization can accelerate and streamline reaching of your strategic goals.